Peral and Dean

Peral and Dean are very well known for selling advertisment to cinemas. 

   Looking at the graphs which Pearl and Dean have created, tells us a wide variety of information due to the amount of detail they contain. The graph 15 + (Cinemagoers who are young and upmarket) tells us that people between the ages 25 - 34 35+ go and watch movies at the cinemas compared to younger ages. Also tells us that people who have more money go to the cinema than people who have less. 

Looking at this graph tells me that more famlies go to the cinemas with childeren between the ages 7-14. 


Pearl and Dean's graph has told me that we have to aim our film at ages 25-34 35+ and people who are upper class. By making our film aimed at these audiences we know that they will come and pay money to see it.